As the SHôPING brand bridges the gap between virtual and in-real-life retail experiences, the brand and messaging design speaks to diverse audiences from all walks of life as they navigate the shops and brands at their local mall.
The digital development mirrors the engaging nature of the mall environment as it draws users in with easy-of-use, simple interfaces and colourful interactions. The SHôPING app becomes a natural and intuitive extension of the mall experience.
The SHôPING brand and mobile application created an additional avenue for Attacq LTd and its teams to engage with shoppers. It established a valuable platform for brands and mall tenants to expand on its value offering and connect with their respective audiences. It’s the perfect example of how to complement real interactions with digital experiences.
Whatever industry you’re in, your brand and digital experience is speaking on behalf of your business. Don’t allow your voice to be drowned out by the slew of competitors also vying for audience attention. Become an industry leader by designing an integrated brand, communicating through a clear and consistent message structure and delivering a digital experience that is second to none.
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