Although Chalmar had already been supplying meat to some big names in the restaurant industry, they wanted to supply meat directly to the public and create meaningful connections with their potential customers by making them a part of the Chalmar family. They also feel strongly that it is their responsibility to educate the public of the ins and outs of the meat industry.
Although they already had a basic online store, their business objectives had changed and the existing online store would not be up to the task. KRAFT designsmiths™ set out to design an improved, customer-friendly online store and website, as well as a rejuvenated brand that would engage customers and improve their customer experience journey.
The KRAFT designsmiths™ created the branding for their delivery vehicles, and continue to create paid and organic social media campaigns that set Chalmar apart from their competitors. We also scripted and helped produce a 30s TV advertisement for Chalmar, which aired on DSTV channel, Via during December 2019.
No matter the product, online shopping is the future of consumerism. Build meaningful relationships with your clients through engaging social media campaigns, improve your customer experience journey, and ultimately increase sales. Is your business future-ready?
